Number0 partnered with Kodip to bring a Korean sauce brand to the global stage. Kodip creates versatile sauces designed to elevate any meal—but faced a challenge: how do you help customers understand what a sauce tastes like and when to use it? In a competitive market filled with vague descriptions and muted packaging, we asked: how can we be more direct and different? Our solution centered on radical clarity. We color-coded each sauce by flavor profile and integrated bold typography listing specific foods each sauce pairs with—turning packaging into an intuitive guide. No guessing. No confusion. Just immediate understanding. The visual identity system uses vibrant colors and straightforward language to cut through the noise, making it effortless for customers to discover their perfect pairing. By designing with clarity and confidence, we helped Kodip transform from a regional product into a brand ready for international shelves—where great flavor speaks for itself.