Industry
Online Marketplace
Client
JUUIN
Experience the future of drinking

Imagine your favorite restaurant.. but with over 4000 different drinks to choose from.
Number0 worked with JUUIN to solve a clarity problem: users struggled to understand how they could reserve a restaurant and enjoy the drinks they wanted without navigating confusing BYOB rules or limited menus. Number0 redesigned the app so diners could plan the full experience in one place—choose a restaurant, explore JUUIN's catalog of spirits and wines, and have selections delivered in time for the meal. The new flow foregrounds discovery, making it simple to learn about each drink and see recommended pairings for different cuisines. To reduce decision fatigue, the interface introduces mood-based boards and curated sets that let users browse by tags like "date night" or "bold & smoky" instead of expert jargon. This turns an intimidating choice into an intuitive, guided journey, helping guests feel confident while giving restaurants a richer beverage program without added operational complexity.
Number0 worked with JUUIN to solve a clarity problem: users struggled to understand how they could reserve a restaurant and enjoy the drinks they wanted without navigating confusing BYOB rules or limited menus. Number0 redesigned the app so diners could plan the full experience in one place—choose a restaurant, explore JUUIN's catalog of spirits and wines, and have selections delivered in time for the meal. The new flow foregrounds discovery, making it simple to learn about each drink and see recommended pairings for different cuisines. To reduce decision fatigue, the interface introduces mood-based boards and curated sets that let users browse by tags like "date night" or "bold & smoky" instead of expert jargon. This turns an intimidating choice into an intuitive, guided journey, helping guests feel confident while giving restaurants a richer beverage program without added operational complexity.










